The Baby Friendly Hospital Initiative (BFHI) is a global initiative launched by UNICEF and WHO in 1991. It is now called Baby Friendly Health Initiative in Australia. It was introduced into Australia in 1992 and is administered by the Australian College of Midwives (ACM). BFHI aims to give every baby the best start in life by creating a health care environment where breastfeeding is accepted as the biologically normal way to feed an infant.

Intended Audience

BFHI accreditation is for a period of 3 years, after which reassessment is required to remain "baby friendly."

This is a Digital Media course